Personal Data Protection Law Policy

Definitions
In this disclosure text;

We attach great importance to ensuring the security of your personal information that you have provided to us both while using our website and through other means. The "Personal Data Protection Law" numbered 6698 has entered into force. We would like to inform you about the aforementioned legislation and some definitions specified in this legislation:

Personal data: Any information related to an identified or identifiable natural person,

Processing of personal data: Any operation performed on data such as obtaining, recording, storing, preserving, changing, rearranging, disclosing, transferring, taking over, making available, classifying or preventing the use of personal data, either fully or partially by automatic means or non-automatic means provided that it is part of any data recording system,

Data processor: A natural or legal person who processes personal data on behalf of the data controller based on the authority granted by the data controller,

Data recording system: A recording system in which personal data is structured and processed according to certain criteria,

Data controller: A natural or legal person who determines the purposes and means of processing personal data and is responsible for the establishment and management of the data recording system.

1. Purpose of the Personal Data Protection and Consent Text and Our Company's Data Controller Position:

Our shopping site has the title of "data controller" within the scope of the Personal Data Protection Law No. 6698 ("Law") regarding personal data related to customers, and this Personal Data Protection and Consent Text aims to inform customers about the personal data processing activities carried out by our shopping site in accordance with the said Law and to obtain their explicit consent for the situations specified in Article 3 below.

2. Purpose of Processing Personal Data of Customers:

Personal data of customers are processed within the framework of the personal data processing conditions and purposes specified below and in Articles 5 and 6 of the Law. Personal data of customers;

Carrying out the necessary work by the business units to benefit the relevant people from the products and services offered by our shopping site and carrying out the relevant business processes,

Carrying out the necessary work by the relevant business units to carry out the commercial activities carried out by our shopping site and carrying out the related business processes,

Planning and executing the commercial and/or business strategies of our shopping site,

Planning and executing the activities required to ensure the legal, technical and commercial-work safety of the relevant people who have a business relationship with our shopping site and to recommend and introduce the products and services offered by us to the relevant people by customizing them according to their tastes, usage habits and needs,

Establishing the possible rights and receivables of the relevant people
Providing information to the authorized institutions based on the legislation
Creating and following up visitor records
Within the scope of the Law on the Protection of the Consumer, the Law on the Regulation of Retail Trade and other legal legislation by our branches, call center, affiliated companies or through our websites and social media pages or any channels, including but not limited to these, on behalf of our Company and our Company, to ensure that obligations are fulfilled,

To provide better service to customers, to provide and present various advantages, to provide information about sales, marketing, information, promotions, to provide information about campaigns and conditions, to conduct surveys, customer satisfaction research, to ensure and accelerate your purchase transactions, to receive and deliver your orders,

To create campaigns for customers, to make cross-selling, to determine the target audience,

To follow customer movements and to carry out activities that increase user experience and to develop the operation of our shopping site's website and mobile application and to personalize it according to customer needs, to carry out direct and indirect marketing, personalized marketing and remarketing activities, to carry out personalized segmentation, targeting, analysis and in-company reporting activities, market research,

To plan and execute customer satisfaction activities and customer relationship management processes, including planning and execution of sales and marketing processes of our shopping site's products and/or services, to plan and execute processes to create and/or increase loyalty to products and/or services offered by our shopping site, in accordance with the approval of the Customer may be processed and shared with the parties specified in this Personal Data Protection Text. Our Shopping Site; online behavioral advertising and marketing structure